Google Analytics (GA4)

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Google Analytics is a widely used analytics tool that lets you view website usage metrics such as conversions, traffic sources, bounce rates, exit percentages, and more. Google Analytics (New) integration in Document360 is specifically for Google Analytics (GA4).

NOTE

GA4 is the 4th iteration of Google Analytics. It provides you with a Measurement ID instead of a Tracking ID.

GA3 - Tracking ID begins with the 'UA-'
GA4 - Measurement ID starts with the 'G-'

To learn more, visit the help article.


Integrating Document360 and Google Analytics(GA4)

You can integrate Google Analytics (GA4) with Document360 to know how your users interact with your Knowledge base site, highly searched articles, and user locations. You'll need a Google Analytics account and a Google Analytics IDto enable the Google Analytics integration.

NOTE

You will need administrative privileges on your Google Analytics account to access the ID.

  1. From the Knowledge base portal, go to Settings() > Knowledge base site > Integrations.

  2. Select Google Analytics (New) from the list of integrations and click Add.

  3. The Add new integration panel will appear.

  4. You can either configure with Basic configuration or Custom configuration.

Basic configuration - Configure a standard integration of Google Analytics with your Knowledge base.

You need to provide the following details:
a. Description: Enter the desired description.
b. Google Analytics ID: Type your Google Analytics ID.

NOTE

Google Analytics ID is the Measurement ID of your desired property in Google Analytics (GA4). The Google Analytics ID is a unique code snippet obtained from the Google Analytics application.

Custom configuration - Configure an advanced integration of Google Analyticss with your Knowledge base by adding custom events in snippet code.

To configure with Custom configuration:
a. Type a Description.
b. Type the desired snippet code.

  1. If required, you can use the Code inclusion/exclusion conditions feature to insert the code based on certain conditions such as the IP address, Workspace, and Language.

  2. Once done, click Add.

1_ScreenGIF-integrating_Google_Analytics_and_Document360


Obtaining Google Analytics ID (Measurement ID)

A Google tag ID is a string of letters and numbers usually beginning with "G-".

  1. From the Google Analytics account, go to Admin > Property Settings > Data streams.

  2. Click the desired data stream for which you need the Measurement ID.

  3. In the Google tag section at the bottom of the Web stream details page, click Configure tag settings.

  4. In Your Google tag section, copy the "G-..." ID appears in the top right.

  5. This opens the Tracking ID Info page with the snippet, and the Tracking ID is what we need to input in the Google Analytics ID field back in the Document360 portal.

For more information, see Google Analytics support article.

Obtaining Measurement ID from Google Analytics GA4

(Image source: Google support docs)

After completing the Google Analytics integration setup in your Document360 knowledge base portal, you can track your knowledge base site performance and get visitor insights.

NOTE

You can integrate Google Analytics to track user insights like view counts, geolocation, device-wise metrics, behavioral flow, and more.

For information on migration from GA3 to GA4, see Google Analytics help.